“Laia, you are efficient, confident and strategic. It shows you put great passion into every project, and that is rare to find. Thank you.”
Prime Recycling
[ DESIGN STUDIO ]
We create brands for businesses with something to say
Through strategy and timeless design, we turn what makes your business different into a brand identity that the right people can understand, remember and choose.
· WHAT WE BELIEVE ·
Good design starts with a reason
Every decision we make is grounded in strategy. We find what makes your business different, turn it into a clear idea, and use that idea to shape every part of the brand, from how it looks and speaks to how people experience it.
Because the best brands don’t just get noticed, they mean something.
· TESTIMONIALS ·
Trusted by business owners who take their brand seriously
Prime Recycling
“We’re so glad Laia rebranded our company. She’s full of creative ideas, empathy and a lot of patience with the many changes we needed to make ;) We felt heard and understood during the duration of the project and after it was finished.”
Soler
“Laia, I really enjoyed working with you. You were attentive and quick throughout the execution of such an ambitious project. You understood our needs perfectly and managed to turn them into a solution that really worked for us. We’ll be happy to work together again in future campaigns.”
CUPRA
“Hi Laia, I just wanted to tell you that working with you was great.You made the process look and feel easy, you were so patient with me, and the result was everything I imagined (and more). Thank you and I wish you all the success in the world!”
Aprenentatge a Mida
“We love the final result of the brand. From the name to the design, everything was simple and greatly designed. As entrepreneurs we loved having the opportunity to collaborate with Laia during the process and the strategic approach that she took. Can’t wait to do more wonderful things in the future :)”
Quaverly
“Working with Laia was a wonderful experience. She went above and beyond at every stage: always communicative, thoughtful, and incredibly talented and professional. I’m so happy with both the process and the outcome, and would love to collaborate again in the future.”
Fun Shiny Day
“Just WOW. The brand captures our vision perfectly and every element feels intentional and impactful. We loved Laia’s personality, creativity and dedication throughout the whole process. She didn’t just create a brand, she built a powerful identity that truly resonates with our values and business goals. Thank you!”
Impuls Solidari
“A 10/10 design and 11/10 experience! The result of the brand identity exceeded all my expectations, and Laia’s a true professional who supported me every step of the way (during the process and even after it was completed). The process was clear and simple, which I really appreciated. I couldn’t be happier.”
Permitirse Florecer
“Thank you again for your work on the brand identity and the website. I wanted to express my satisfaction with what we have achieved as the positioning feels coherent and the design system gives the project a real backbone!”
Ekodama
· OUR PROCESS ·
We design brands worth remembering
// 01 //
Brand strategy & Creative direction
Naming
Positioning
Messaging
Competitors & benchmarking
Target audience
Creative direction
Positioning
Messaging
Competitors & benchmarking
Target audience
Creative direction
We start by getting clear on who you are, who you’re for and what makes your business different. We look at your market and competitors to find where you can stand out, then define your positioning, audience and messaging.
The result is a clear strategic foundation that gives every decision that follows a reason.
// 02 //
Visual identity
Logo design
Color palette
Typefaces
Icons & illustrations
Patterns
Media direction
Color palette
Typefaces
Icons & illustrations
Patterns
Media direction
We turn the brand strategy into something people can see and recognize.
We create a visual identity built around one clear idea, bringing together your logo, typography, color and art direction into a system that feels distinctly yours.
// 03 //
Brand assets
Social media templates
Packaging
Web design & development
Print & digital
Packaging
Web design & development
Print & digital
We bring your identity to life across the touchpoints your business actually needs.
We design the assets and applications that make the brand feel consistent, recognizable and complete wherever people find it.
// 04 //
Delivery
Brand guidelines
Final files
Growth retainers
Templates & handover
Training
Final files
Growth retainers
Templates & handover
Training
Once everything is ready, we give you the tools to use your new brand with confidence.
You’ll receive your final files, guidelines and templates, all clearly organized so you know exactly how to keep the brand consistent as your business grows.
· HI, I’M LAIA! ·
A designer with a business brain
I work with purpose-led founders and ambitious businesses to build brands that are as thoughtful behind the scenes as they are visually.
Before starting Laia Branding, I worked in marketing and business for many years, which shaped the way I approach design today.
I’m endlessly curious about the thinking behind a brand: why people choose it, what makes it different and how design can help move the business forward.
+50projects completed
+6years working in branding & marketing
€9Mclient revenue influenced
9.8/10client rating
You have something to say, so let’s make people remember it
Got something exciting in the works? We know good things happen when ambitious ideas meet the right creative thinking. If you’re building something you believe in, we want to hear all about it (and maybe be part of what comes next)!
· FAQs ·
Got a question?
Do you work with businesses worldwide?
Absolutely! Although we're based in Spain, we work with businesses all around the world, from France to the United States to Taiwan.
What kind of brands do you work with?
We work with founders and business owners who value thoughtful design and long-term strategic thinking, in industries such as tech, lifestyle, wellness and sports.
What happens after I inquire?
Once we receive your inquiry, you’ll receive an email form us within 48 hours with a link to book a discovery call. From there, we’ll discuss your goals, recommend the most suitable approach and if we’re a good fit, prepare a customized project proposal outlining the scope, timeline and investment for your project.
Can you help if I’m not ready for a full rebrand?
Yes! Not every business needs to start from scratch. Depending on your goals, we can create anything from a small brand refresh to a complete identity system, ensuring the scope fits your business rather than the other way around.
How do we get started?
If you think we'd be a good match, we'd love to hear your ideas. Inquire through the form in the contact page and we'll get started.
What is branding? What’s the difference between logo and brand identity?
Branding is the full process of shaping how people understand, experience and remember your business.
A logo is simply one recognizable symbol within that system, while a brand identity includes the complete visual language (such as your logo, colors, typography, imagery and graphic elements).
Together, these elements communicate what your brand stands for and create a consistent experience across every touchpoint for your clients.