EKODAMA
Translating complex environmental science into a clear, grounded brand
· EKODAMA'S STARTING POINT ·
The challenge
Ekodama needed to transform PhD-level knowledge into a brand that felt credible, clear and applicable beyond academia. The identity had to communicate scientific rigor to companies, NGOs and research partners while remaining connected to the living ecosystems and natural processes at the centre of its work.
· DESIGN DECISIONS ·
The visual identity
The brand identity balances scientific structure with the organic character of nature. Built from the letter “K,” the circular logomark evokes a plant growing above the soil while its hidden lower section represents the research and data supporting every visible result. Geometric icons communicate Ekodama’s analytical approach, while irregular textures and nature-inspired illustrations keep the system grounded, tactile and human.
· THE EXPERIENCE ·
“Thank you again for your work on the brand identity and the website. I wanted to express my satisfaction with what we have achieved; the positioning feels coherent, and the design system gives the project a real backbone!”— Thomas F, Founder
· THE RESULTS ·
Giving science a stronger foundation
